From Intel Senior Operations to Million Dollar Marketing Success, Meet Joel Louis CMO

Dear Shareholders,  

I am pleased to announce the appointment of Joel Louis as the new Chief Marketing Officer (CMO) of your company. Joel’s extensive background in digital marketing, high-ticket sales, and leadership, combined with his experience in diverse industries, makes him an outstanding addition to our executive team.

With over 11 years of digital marketing experience, Joel has consistently driven exceptional results through innovative strategies and data-driven decision-making. As the Founder and Owner of Integrator and Co., a digital marketing agency, he has generated over $40 million in combined revenue for clients across 14 business verticals. Joel’s ability to craft and execute high-impact marketing strategies has been recognized with multiple accolades, including the prestigious ClickFunnels 2 Comma Club X Award for businesses generating over $10 million in revenue through a single sales funnel.

Joel’s leadership extends beyond his marketing expertise. His experience managing cross-functional teams, overseeing large-scale projects, and optimizing processes has significantly improved operational efficiency in various settings, from manufacturing operations to digital marketing. His commitment to diversity and inclusion and his capacity to inspire and lead teams will be invaluable as we expand our market presence and reach new heights of success.  

Joel is also a seasoned entrepreneur and community builder. He founded and hosted the Startup Dad Headquarters Podcast, which garnered over 1 million listeners in 114 countries and built a community of over 5,000 entrepreneurial fathers. His communication and content creation skills are exceptional, as evidenced by his podcast’s success and the thriving community it fostered.  

Beyond his professional accomplishments, Joel is a devoted husband to a NICU RN and a proud father of three daughters, aged 16, 14, and 11. His family is his greatest motivation, and he lives by the principle: “Things which matter most must never be at the mercy of things which matter least.” This philosophy guides his approach to life and work, ensuring that his values of integrity, balance, and purpose are at the forefront of all he does.  

Joel holds a Bachelor of Science degree in Electrical and Computer Engineering from Worcester Polytechnic Institute, supplemented by certifications in High Ticket Sales, Leadership, Emotional Intelligence, and Lean Manufacturing, among others. His diverse skill set and proven track record make him a strategic asset as we navigate the dynamic FinTech landscape.  

We are confident that Joel’s strategic vision, innovative mindset, and leadership will significantly contribute to our company’s growth and success. Please join me in welcoming Joel Louis as our Chief Marketing Officer.

Lance Woodson 

Co-Founder and CEO