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Tuesday, October 14, 2025

Early Sales Signal, Retention Strength, and NYC Date Shift

Early Sales Signal, Retention Strength, and NYC Date Shift

Dear Shareholders,

September brought both friction and forward motion. We tightened our go-to-market strategy, saw encouraging sales signals, and adjusted the timing of our New York event to increase impact.

Go-to-Market: Closer Onboarded

We onboarded our first inside sales closer and began proving out our sales motion. Early indicator: 37% of recent webinar attendees booked a 1:1 sales call. Over the next several weeks we will continue refining the funnel, scripting, and handoffs.

Customer Success: Durable Relationships

A metric that matters: Last month saw a 95% historical customer retention rate. This durability is our foundation for efficient growth and cohort LTV.

Capital Markets: Placement Execution

Your broker-dealer, currently in FINRA’s CMA process, proved its mettle last month as a placement agent and successfully raised enough capital that the client had to amend its agreement multiple times to accommodate additional incoming cash.

Event Update: New Dates

We are moving NYC Deal-Maker LIVE to Saturday–Monday, November 8–10, 2025 (Brooklyn) to ensure that the experience for attendees and potential clients is as close to perfect as we can make it.

What’s Next?

  • Scale the inside sales motion across webinars, nurture, and closers.
  • Maintain current or higher webinar-to-sales-call bookings.
  • Convert the NYC runway into a pipeline and press.

Thank you for your continued support.

Onward and Upward,

Lance Woodson 

CEO & Founder, Planet Wealth