Company Integrity Bolstered with New CFO

Dear Shareholders,
I am pleased to share an exciting development as we build a strong foundation for your company’s growth and prepare for the next chapter of our journey. It is with great enthusiasm that I announce the appointment of Barry Hollander as Chief Financial Officer (CFO). Barry has been the Fractional CFO for two years and continues in the same role for two other entities.
Barry joins your team at a pivotal time as we advance key initiatives. His appointment reflects our commitment to bringing seasoned leadership into critical roles as we prepare for the ability to become a publicly listed company.
A Financial Leader with Public Market Expertise
Barry brings over 45 years of experience in finance and corporate leadership, including 23 years as a CFO for both public and private companies. His extensive expertise in navigating public filings, SEC compliance, and capital markets will be instrumental in guiding us through our upcoming milestones.
Throughout his career, Barry has:
- Successfully guided companies through Initial Public Offerings (IPOs) and Regulation A+ (Reg A) filings.
- Ensured rigorous SEC compliance and delivered transparent, reliable financial reporting.
- Played a key role in mergers, acquisitions, and strategic financial planning to drive growth and shareholder value.
- Built and managed robust financial infrastructures to support corporate scalability and operational efficiency.
Barry’s proven ability to lead financial operations in regulated environments will strengthen our foundation as we position ourselves for long-term success in the public markets.
Looking Ahead
With Barry’s expertise, we are better positioned to navigate the complexities of regulatory filings, deliver transparency to our stakeholders, and execute our growth strategy with precision. His leadership will be key as we finalize our Reg A+ filing and move toward a publicly listed future.
Please join me in welcoming Barry Hollander to the team. We are fortunate to have him on board as we continue building an organization that can deliver enduring value to our shareholders.
Thank you for your continued trust and support.
Lance Woodson
Co-Founder and CEO