Now Engaging a Supernova Customer Experience with our New CXO, Mary Kathryn Johnson

Dear Shareholders,
We are delighted to announce another key addition as we continue building a world-class team at Planet Wealth. Mary Kathryn Johnson has joined us as Chief Experience Officer (CXO). Mary Kathryn’s background in marketing automation, entrepreneurial leadership, and customer engagement strategies is an ideal fit as we strive to elevate every facet of the Planet Wealth member experience.
A Proven Innovator in Customer Experience
Extensive Background in Automation & Funnels: from her work designing and implementing advanced automation funnels for businesses of all sizes, Mary Kathryn has proven her ability to streamline customer journeys and boost user success rates.
Entrepreneurial Leadership: an experienced startup founder herself, she understands firsthand the complexities of bringing innovative ideas to market—and how essential a unified, personalized customer experience can be for growth.
Thought Leader & Educator: through public speaking and mentoring, Mary Kathryn has shared her expertise on automation, chatbot integration, and user-focused product design, helping businesses worldwide increase conversion rates and customer retention.
Why This Matters for Planet Wealth
Elevating the Entire Member Journey: in keeping with our mission to empower Main Street entrepreneurs, Mary Kathryn will unify the efforts of our marketing, engineering, and customer success teams to ensure every Planet Wealth member can seamlessly navigate an intuitive pathway from onboarding through capital raise.
Accelerating Growth: building on the recent launch of our DealRocket SaaS wealth building platform—Mary Kathryn’s appointment bolsters our leadership bench and reinforces our commitment to creating an exceptional user experience that fuels long-term value.
Continuing Our Momentum
This latest leadership addition reflects our unwavering dedication to innovate, adapt, and deliver on the promise of making capital formation more inclusive and accessible for everyone. We are confident Mary Kathryn’s expertise will catalyze even greater success and engagement within our community of entrepreneurs, investors, and supporters.
We are profoundly grateful for your continued confidence and partnership. Please join us in welcoming Mary Kathryn to Planet Wealth as we forge ahead in our crusade to bring accessible fundraising to Main Street.
Lance Woodson
Co-Founder and CEO